BALANCE SHEET OF “NO LIMITS TO YOUR CREATIVITY”.
SERGIO DANIEL GARCÍA, CREATIVE DIRECTOR AND FOUNDING PARTNER OF GRANTIPO.COM
“I HAVE ALWAYS BELIEVED THAT SHARING KNOWLEDGE AND EXPERIENCES IS THE BEST WAY TO GROW.”
As a design professional, what has this event given you?
From Sin Límites a la Creatividad I have been able to get to know so closely different points of view, especially observing how the winemaker’s feeling and vision also influence the way a bottle is dressed.
In addition, I have been able to see the role that innovation plays in terms of techniques and finishes in production.
Do you take away new knowledge or best practices when tackling a project?
Without a doubt; learning about new production techniques allows you to move forward. As designers we often visualise labels in our minds, so discovering that they can materialise is very motivating and gives meaning and body to our creativity.
How could sharing your experience with professionals and colleagues in the sector enhance your work?
I have always thought that sharing knowledge and experiences is the best way to grow. In the end, this process of exchange is positive for all parties, as it invites solutions to emerge and synergies to be generated that then help us to create more complete pieces.